Free Tool · Digital & Commerce

Digital Commerce Maturity Assessment

Six capabilities decide digital commerce maturity. Score yours honestly.

Six capabilities decide digital commerce maturity: unit economics, acquisition, conversion, retention, fulfilment and decision rhythm. Score each 0–4 honestly and get the radar, the gaps, and the 90-day sequence that fixes the weakest first.

For: E-commerce / Digital Head·Free — no sign-up for results·Related service: E-commerce & Marketplace Growth

Score each capability 0–4: 0 = absent, 1 = ad hoc, 2 = defined, 3 = measured, 4 = managed to targets.

Unit economics
You know contribution per order by channel, weekly.
Acquisition engine
Paid, organic and CRM each measurable to contribution.
Conversion craft
Funnel measured stage-wise; CRO backlog runs continuously.
Retention & CRM
Cohorts tracked; lifecycle messaging beyond the festival blast.
Fulfilment & service
Delivery promise kept >95%; returns costed and managed.
Data & decision rhythm
One dashboard, one weekly review, decisions logged.
Score all six capabilities. 0/6 done.
Your numbers stay in your browser until you choose to download or share.

How it works

Maturity scale: 0 absent, 1 ad hoc, 2 defined, 3 measured, 4 managed to targets.

The radar exposes the classic imbalance — sophisticated acquisition on unmeasured unit economics — in one shape.

The roadmap sequences the weakest capabilities 30 days apart: one owner, one measurable move, reviewed monthly.

Worked example

A ₹20 Cr D2C brand scores acquisition 4 but economics 1 — they've scaled spend on a contribution number nobody computes weekly. The 90-day plan builds the per-order P&L first; two campaigns die and one doubles. Revenue holds, profit appears.

Illustrative figures, not a client outcome.

Questions, answered

Who should score this?

The e-commerce head and the CFO together — the gaps between their scores are the first finding.

How often?

Quarterly. Maturity moves slowly; the point is watching the shape change, not chasing a number.

Version 1.0 · Reviewed 2026-10 · Methodology is fixed and version-controlled; results depend on your inputs.

Keep going

All tools
D01
E-commerce Unit Economics & Contribution Calculator
Per-order contribution waterfall with break-even acquisition cost.
D02
Amazon Break-Even ACOS Calculator
Break-even and target ACOS with TACOS distinction and multi-SKU support.
D03
Paid Advertising Break-Even ROAS Calculator
Break-even and target ROAS on contribution, not gross sales.

Strong channels, weak foundations? Sequence the fix.

BLEZZINGS runs this analysis inside a focused engagement — with your data, your market and a plan to act on it.