Leadership
Khalid Kamal Rumi — Founder & CEO, BLEZZINGS

Khalid Kamal Rumi

Founder & Chief Executive Officer
LinkedIn
  • 01

    MBA — IIM Indore

  • 02

    16+ years across Marketing, Brand & Category Management, Corporate Strategy, Management Consulting, P&L Management, Digital Marketing, E-commerce Sales, Market Research, GTM Strategy, and Campaign Management.

  • 03

    5+ years in leadership roles with an exceptional P&L management track record — turned around 3 businesses into profitable ones with accelerated sales growth.

  • 04

    Led high-impact, high-visibility business transformation programs at Fortune 500 MNCs with teams across US, UK, UAE, Saudi Arabia, Oman, Qatar, Germany, Australia & Philippines, an Indian public-listed company, and mid & early-stage start-ups in India.

Impact

Real transformations.
Measurable outcomes.

Consulting is judged on results — not slides. Here are four businesses transformed under our leadership, each with a proof point you can measure.

D2C · Cookware
01
₹150Cr+
annual run-rate

Built India's No.1 Healthy Cookware Brand

Built a differentiated, profitable D2C brand from the ground up. Grew sales 5×, broke into the Top 3 Amazon bestsellers and lifted marketing ROI by 28%.

5× sales growthTop 3 on Amazon+28% marketing ROI
Consumer Durables
02
10 yrs
to first profit

Turned around the Inverter Battery category

Led the P&L turnaround of the Inverter Battery business at a leading consumer durables brand — making it profitable for the first time in a decade since inception.

Profitable categoryP&L transformation10-year turnaround
Consumer Appliances E-commerce
03
-6% → +3%
EBITDA swing

Turned e-commerce from loss to profit

Rebuilt the e-commerce channel at a consumer appliances brand — moving it from -6% to +3% EBITDA while clocking a 66% jump in sales.

9-point EBITDA lift66% sales growthChannel restructure
QSR · Global Transformation
04
4,000+
stores impacted

Digital transformation at world's 3rd largest pizza chain

Orchestrated digital transformation at a Fortune-listed US-based global pizza chain — positively impacting 4,000+ corporate and franchise stores across markets.

Fortune 500 clientGlobal rolloutCorporate + franchise scale
Recognition

Award-winning,
proven leadership.

A partner recognized by peers, publications and industry bodies for driving measurable transformation across categories.

  • 01
    Top 100 CMOs in India
    Startuplanes
    2023
  • 02
    40 Under 40 Startup Leader
    International Brand Equity
    2023
  • 03
    30 Marketing Mavericks — Rising Stars Transforming India's Startup Ecosystem
    Indian Startup Times
    2024
  • 04
    Cognizant Consulting Achiever — 4 consecutive years
    Cognizant
    2013–2016
  • 05
    Best Use of MarTech — E-Commerce
    e4m Martech India Award
    2024
A Note from the Founder

Leadership Philosophy

Over the course of 16 years leading corporate strategy, category management, and marketing teams—including my time as a Chief Marketing Officer—I experienced a recurring theme. The biggest threat to a company's bottom line wasn't a lack of ambition; it was a lack of alignment.

The agencies didn't understand the sales targets. The consultants didn't understand the creative execution.

I founded BLEZZINGS Growth Partners to be the commercial engine that businesses actually need. We approach every client challenge not just as strategists, but as former P&L owners. We know that top-line traffic means nothing if it destroys your margins. We believe that strategy without execution is just hallucination.

Whether we are architecting your go-to-market plan, producing your cinematic brand assets, or re-engineering your sales pipeline, our focus remains on a single, uncompromising metric: sustainable, profitable growth.

— Khalid Kamal Rumi
Founder & CEO, BLEZZINGS (Alumnus, IIM Indore)
Explore Growth Partners